Vintage Trucks

1954 Chevrolet 3100 Good Humor Ice-Cream Truck

It’s summertime, when ice cream trucks ply the residential streets of America, playing the same silly songs over and over and over again, or ringing their bells. There was a time when the ringing bells of Good Humor trucks could be heard across America, but now their bells are heard and the trucks are seen primarily at car shows and in museums. A vintage piece of Americana from yesteryear.

The story of the Good Humor truck, interestingly enough, starts with another brand of frozen treat. After an Iowa candy store owner figured out how to successfully coat a slab of vanilla ice cream with a thin chocolate shell and called it the Eskimo Pie in 1919, Harry Burt, who owned an ice cream parlor in Youngstown, Ohio, figured out how to reproduce the process but his daughter Ruth thought it was too messy to eat. Burt had earlier had some success with the Jolly Boy Sucker, a hard candy on a wooden stick. Harry Jr. suggested using one of the wooden sticks as a handle for the chocolate coated ice cream bar. Before deep freezing a batch in the store’s hardening room, the senior Burt inserted a wooden stick in each. They discovered that ice crystals that were formed created a strong enough bond to the wood so it could be used as a handle to eat the ice cream neatly.

The truck’s graphics are based on a 1930 Ford Good Humor truck whose photograph is in the collection of the Smithsonian. That truck has the lettering as “Good Humors” and also has a disclaimer “Mfd under the Burt patents”, no doubt an assurance of quality by a local franchisee. Hornacek’s Ford is a great looking vehicle, which may explain why the Danbury Mint once issued a die cast model of a Model A Good Humor truck that looks very much like his. While the Berardi’s truck has a full cab, Hornacek’s truck has the classic open roof “half cab” that many of us associate with Good Humor trucks.

This 1954 Chevrolet 3100 Good Humor Ice-Cream Truck has a 261ci inline-6 engine and 3-speed manual transmission. It has completely new brake and fuel systems, and the suspension was rebuilt with new shocks and bushings.

1954 Chevrolet 3100 Good Humor Ice-Cream Truck your can see on Cheech and Chong movie “Nice Dreams” and “Once Upon A Time In Hollywood”  and “Sons of Anarchy”

You know, owning a vintage Good Humor truck is not exactly an unappealing idea. Those old Ford and Chevy trucks are already collectible and you get to enjoy a special version of a cool vintage truck that makes people smile. If you decide you want to dress up like a Good Humor man and sell a few ice cream bars, how many other ideas can you think of that allow you to make money while hanging out at car shows?